Fig. 1

Model of multiple hypotheses regarding local preferences of species, local people conservation attitude toward the species, and local people’s aptitude for selection of plus tree. All variables in the gray arrow, namely, gender, age, residence status, ethnic group, market opportunity, and geographical location (villages) are explanatory variables for all three response variables. Gender had two levels: men (coded 1) and women (coded 0). Residence status had two levels: indigenous (coded 1) and non-residents (coded 0). Existence of market opportunities also had two levels: Yes (coded 1) and No (coded 0). Details on response variables can be found in the section data processing and analysis